Packaging is your most impactful advertising

Shoppers like to find the product they want straightaway, even on crowded supermarket shelves. But sometimes they are convinced to buy something completely new. Whatever the case, the right packaging makes a huge difference.The question is, therefore, how do you ensure that shoppers will recognise your product and brand, and buy it?

If you want to get the most from your corrugated packaging and displays, contact DS Smith and let’s talk about this important ‘P’ of marketing.

Receive access to our comprehensive range of materials, design expertise and print techniques, and benefit from the continuous innovation of our network of Impact Centres and PackRight Centres.  And, with know-how and packaging production in 30 countries across Europe, we can help wherever you operate.

*POPAI, Mass Merchant Shopper Engagement Study, 2014